http://www.jasonbascom.com jasonbascom.com Mon, 14 Mar 2011 21:41:12 +0000 http://www.jasonbascom.com en http://www.jasonbascom.com/Edge-Shave-Redesign http://www.jasonbascom.com/following/jasonbascom.com/Edge-Shave-Redesign Mon, 14 Mar 2011 21:41:12 +0000 jasonbascom.com 1039180 <img src="http://payload.cargocollective.com/1/2/78359/1039180/_0000_Layer 1.jpg" width="670" height="446" width_o="1200" height_o="800" src_o="http://payload.cargocollective.com/1/2/78359/1039180/_0000_Layer 1_o.jpg" data-mid="5008954" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1039180/_0001_Layer 2.jpg" width="670" height="446" width_o="1200" height_o="800" src_o="http://payload.cargocollective.com/1/2/78359/1039180/_0001_Layer 2_o.jpg" data-mid="5008955" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1039180/_0003_Layer 4.jpg" width="670" height="446" width_o="1200" height_o="800" src_o="http://payload.cargocollective.com/1/2/78359/1039180/_0003_Layer 4_o.jpg" data-mid="5008956" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1039180/_0005_Layer 6.jpg" width="670" height="446" width_o="1200" height_o="800" src_o="http://payload.cargocollective.com/1/2/78359/1039180/_0005_Layer 6_o.jpg" data-mid="5008957" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1039180/_0008_Layer 9.jpg" width="670" height="446" width_o="1200" height_o="800" src_o="http://payload.cargocollective.com/1/2/78359/1039180/_0008_Layer 9_o.jpg" data-mid="5008958" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1039180/_0009_Layer 10.jpg" width="670" height="446" width_o="1200" height_o="800" src_o="http://payload.cargocollective.com/1/2/78359/1039180/_0009_Layer 10_o.jpg" data-mid="5008959" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1039180/_0012_Layer 13.jpg" width="670" height="446" width_o="1200" height_o="800" src_o="http://payload.cargocollective.com/1/2/78359/1039180/_0012_Layer 13_o.jpg" data-mid="5008979" border="0" align="left"/>Visit the site http://www.jasonbascom.com/Magnum-Ice-Cream-US-Launch http://www.jasonbascom.com/following/jasonbascom.com/Magnum-Ice-Cream-US-Launch Mon, 14 Mar 2011 21:41:08 +0000 jasonbascom.com 1043069 <img src="http://payload.cargocollective.com/1/2/78359/1043069/_0001_Layer 60.jpg" width="670" height="357" width_o="1440" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/1043069/_0001_Layer 60_o.jpg" data-mid="5076099" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1043069/_0004_Layer 63.jpg" width="670" height="357" width_o="1440" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/1043069/_0004_Layer 63_o.jpg" data-mid="5076100" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1043069/_0005_Layer 64.jpg" width="670" height="357" width_o="1440" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/1043069/_0005_Layer 64_o.jpg" data-mid="5076101" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1043069/_0006_Layer 65.jpg" width="670" height="357" width_o="1440" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/1043069/_0006_Layer 65_o.jpg" data-mid="5076102" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/1043069/_0007_Layer 66.jpg" width="670" height="357" width_o="1440" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/1043069/_0007_Layer 66_o.jpg" data-mid="5076103" border="0" align="left"/>Visit the site http://www.jasonbascom.com/Citation-Air http://www.jasonbascom.com/following/jasonbascom.com/Citation-Air Thu, 03 Feb 2011 20:58:07 +0000 jasonbascom.com 969910 Contributions: Concept | Art Direction | Design | Flash The re-design of CitationAir's website was a wonderful success. It was one piece in a re-branding effort that included the website, a super high-end consumer rewards program, and a CRM initiative. The new identity inspired award-winning work in both print and digital media, earning the team a 2010 Interactive Media Award and reestablishing CitationAir as the premier fractional jet service. <img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0000_Layer 1.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0000_Layer 1_o.jpg" data-mid="4656906" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0001_Layer 2.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0001_Layer 2_o.jpg" data-mid="4656908" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0002_Layer 3.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0002_Layer 3_o.jpg" data-mid="4656910" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0003_Layer 4.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0003_Layer 4_o.jpg" data-mid="4656911" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0004_Layer 5.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0004_Layer 5_o.jpg" data-mid="4656913" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0005_Layer 7.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0005_Layer 7_o.jpg" data-mid="4656914" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0006_Layer 6.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0006_Layer 6_o.jpg" data-mid="4656917" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0007_Layer 8.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0007_Layer 8_o.jpg" data-mid="4656920" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0008_Layer 10.jpg" width="670" height="467" width_o="1024" height_o="715" src_o="http://payload.cargocollective.com/1/2/78359/969910/citaionComps_0008_Layer 10_o.jpg" data-mid="4656922" border="0" align="left"/>2010 IMA Winner | Visit the site http://www.jasonbascom.com/Heineken-Banner-Concept http://www.jasonbascom.com/following/jasonbascom.com/Heineken-Banner-Concept Sun, 30 Jan 2011 20:55:51 +0000 jasonbascom.com 997154 Contributions: Design | Flash This is a fun flash banner concept for a campaign that never launched. We took elements from the TV spot to give the banner a few surprise interactions. <img src="http://payload.cargocollective.com/1/2/78359/997154/hkncomps.png" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997154/hkncomps_o.png" data-mid="4789890" border="0" align="left"/> http://www.jasonbascom.com/Absolut-Media-Invitations http://www.jasonbascom.com/following/jasonbascom.com/Absolut-Media-Invitations Sun, 30 Jan 2011 20:39:08 +0000 jasonbascom.com 997089 Contributions: Design | Flash Absolut Vodka and Ketchum PR held several media events for press to come and check out the new flavors hitting. These are a few of the flash invitations that were created. <img src="http://payload.cargocollective.com/1/2/78359/997089/_0000_Layer 12.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0000_Layer 12_o.jpg" data-mid="4789410" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/997089/_0001_Layer 13.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0001_Layer 13_o.jpg" data-mid="4789411" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/997089/_0002_Layer 14.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0002_Layer 14_o.jpg" data-mid="4789412" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/997089/_0003_Layer 15.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0003_Layer 15_o.jpg" data-mid="4789413" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/997089/_0004_Layer 16.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0004_Layer 16_o.jpg" data-mid="4789415" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/78359/997089/_0007_Layer 111.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0007_Layer 111_o.jpg" data-mid="4789527" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/997089/_0006_Layer 10.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0006_Layer 10_o.jpg" data-mid="4789418" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/997089/_0005_Layer 11.jpg" width="670" height="416" width_o="700" height_o="435" src_o="http://payload.cargocollective.com/1/2/78359/997089/_0005_Layer 11_o.jpg" data-mid="4789417" border="0" align="left"/> http://www.jasonbascom.com/Lufthansa-Expandable-Banners http://www.jasonbascom.com/following/jasonbascom.com/Lufthansa-Expandable-Banners Sun, 30 Jan 2011 20:04:52 +0000 jasonbascom.com 996934 Contributions: Art Direction | Design | Flash To support the Lufthansa Moments Campaign we created two rich media expandable banners. One Sweepstakes focused, giving the consumer a glimpse into first class, as well as featuring stunning imagery of the what the winner had in store— A first class trip to Munich. The other was amenity focused highlighting the many routes, as well as the level of service you can expect in Lufthansa’s first class cabin. <img src="http://payload.cargocollective.com/1/2/78359/996934/_0000_Layer Comp 1.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0000_Layer Comp 1_o.jpg" data-mid="4789016" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996934/_0001_Layer Comp 2.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0001_Layer Comp 2_o.jpg" data-mid="4789018" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996934/_0002_Layer Comp 3.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0002_Layer Comp 3_o.jpg" data-mid="4789019" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996934/_0003_Layer Comp 4.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0003_Layer Comp 4_o.jpg" data-mid="4789020" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996934/_0004_Layer Comp 5.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0004_Layer Comp 5_o.jpg" data-mid="4789022" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/78359/996934/_0005_Layer Comp 6.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0005_Layer Comp 6_o.jpg" data-mid="4789024" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996934/_0006_Layer Comp 7.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0006_Layer Comp 7_o.jpg" data-mid="4789025" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996934/_0007_Layer Comp 8.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0007_Layer Comp 8_o.jpg" data-mid="4789026" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996934/_0008_Layer Comp 9.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996934/_0008_Layer Comp 9_o.jpg" data-mid="4789027" border="0" align="left"/> http://www.jasonbascom.com/Smooth-Dreamy-Rich-Media http://www.jasonbascom.com/following/jasonbascom.com/Smooth-Dreamy-Rich-Media Sun, 30 Jan 2011 19:46:11 +0000 jasonbascom.com 996825 Contributions: Art Direction | Design | Flash Breyers Smooth & Dreamy Ice Cream presents the remakes of two classic Hollywood features—King Kong and Gone With The Wind, starring Jane Krakowski. In collaboration with Mind Share Entertainment, digitally altered versions of the movies were featured on the Smooth & Dreamy website. We were able to secure a private shoot with Jane, capturing stills and video for the site and two rich media page takeovers. <img src="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0000_Layer 2.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0000_Layer 2_o.jpg" data-mid="4788359" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0001_Layer 3.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0001_Layer 3_o.jpg" data-mid="4788362" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0002_Layer 4.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0002_Layer 4_o.jpg" data-mid="4788364" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0003_Layer 1.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0001s_0003_Layer 1_o.jpg" data-mid="4788367" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0000_Layer 5.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0000_Layer 5_o.jpg" data-mid="4788386" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0001_Layer 6.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0001_Layer 6_o.jpg" data-mid="4788388" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0002_Layer 7.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0002_Layer 7_o.jpg" data-mid="4788389" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0003_Layer 8.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0003_Layer 8_o.jpg" data-mid="4788390" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0004_Layer 9.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0004_Layer 9_o.jpg" data-mid="4788392" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0005_Layer 10.jpg" width="670" height="478" width_o="700" height_o="500" src_o="http://payload.cargocollective.com/1/2/78359/996825/_0000s_0005_Layer 10_o.jpg" data-mid="4788393" border="0" align="left"/> http://www.jasonbascom.com/Nexcare-Media-Presentation http://www.jasonbascom.com/following/jasonbascom.com/Nexcare-Media-Presentation Sun, 30 Jan 2011 19:37:36 +0000 jasonbascom.com 996807 Contributions: Design | Flash When Ketchum PR helped launch 3M/Nexcare’s new diamond shaped bandage they needed a different kind of presentation for the press event. A fully animated flash presentation was created and the press event was held at Barney’s in NYC. <img src="http://payload.cargocollective.com/1/2/78359/996807/_0000_Layer 7.jpg" width="670" height="414" width_o="1024" height_o="633" src_o="http://payload.cargocollective.com/1/2/78359/996807/_0000_Layer 7_o.jpg" data-mid="4788133" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996807/_0001_Layer 6.jpg" width="670" height="414" width_o="1024" height_o="633" src_o="http://payload.cargocollective.com/1/2/78359/996807/_0001_Layer 6_o.jpg" data-mid="4788134" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996807/_0002_Layer 5.jpg" width="670" height="414" width_o="1024" height_o="633" src_o="http://payload.cargocollective.com/1/2/78359/996807/_0002_Layer 5_o.jpg" data-mid="4788136" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996807/_0003_Layer 3.jpg" width="670" height="414" width_o="1024" height_o="633" src_o="http://payload.cargocollective.com/1/2/78359/996807/_0003_Layer 3_o.jpg" data-mid="4788137" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996807/_0004_Layer 2.jpg" width="670" height="414" width_o="1024" height_o="633" src_o="http://payload.cargocollective.com/1/2/78359/996807/_0004_Layer 2_o.jpg" data-mid="4788140" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996807/_0005_Layer 1.jpg" width="670" height="414" width_o="1024" height_o="633" src_o="http://payload.cargocollective.com/1/2/78359/996807/_0005_Layer 1_o.jpg" data-mid="4788141" border="0" align="left"/> http://www.jasonbascom.com/Alavert-com-Redesign http://www.jasonbascom.com/following/jasonbascom.com/Alavert-com-Redesign Sun, 30 Jan 2011 19:18:45 +0000 jasonbascom.com 996734 Contributions: Art Direction | Design We took a simple and clean approach with the Alavert.com website redesign. Using sequencing from the TV spot to highlight a new competitive price point, and ending with a product navigation that is typically unexpected from a pharma brand. The metrics showed us that users spent a staggering average of 14 minutes on the site. Which for allergy medicine is an astounding result! <img src="http://payload.cargocollective.com/1/2/78359/996734/01.jpg" width="670" height="525" width_o="980" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/996734/01_o.jpg" data-mid="4787630" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996734/011.jpg" width="670" height="525" width_o="980" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/996734/011_o.jpg" data-mid="4841391" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996734/02.jpg" width="670" height="525" width_o="980" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/996734/02_o.jpg" data-mid="4787631" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996734/04.jpg" width="670" height="525" width_o="980" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/996734/04_o.jpg" data-mid="4787634" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996734/05.jpg" width="670" height="525" width_o="980" height_o="768" src_o="http://payload.cargocollective.com/1/2/78359/996734/05_o.jpg" data-mid="4787637" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/996734/09.jpg" width="670" height="456" width_o="980" height_o="668" src_o="http://payload.cargocollective.com/1/2/78359/996734/09_o.jpg" data-mid="4787638" border="0" align="left"/>Visit the site http://www.jasonbascom.com/Heineken-BeerTender http://www.jasonbascom.com/following/jasonbascom.com/Heineken-BeerTender Mon, 24 Jan 2011 13:23:16 +0000 jasonbascom.com 972082 Contributions: Concept | Art Direction | Design The Heineken BeerTender is a mini Kegorator designed by Krupps, and Heineken to fit the Heineken DraughtKeg. On the site we created a 3D panel navigation separating the content into three sections, design, innovation, and inspiration. Video vignettes and interactive product models taught consumers about the technology behind the BeerTender as well as gave step-by-step instructions on how to achieve the perfect pour. <img src="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_01.jpg" width="670" height="402" width_o="1000" height_o="600" src_o="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_01_o.jpg" data-mid="4761501" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_02.jpg" width="670" height="402" width_o="1000" height_o="600" src_o="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_02_o.jpg" data-mid="4761503" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_03.jpg" width="670" height="402" width_o="1000" height_o="600" src_o="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_03_o.jpg" data-mid="4761504" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_04.jpg" width="670" height="402" width_o="1000" height_o="600" src_o="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_04_o.jpg" data-mid="4761505" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_06.jpg" width="670" height="402" width_o="1000" height_o="600" src_o="http://payload.cargocollective.com/1/2/78359/972082/hkn_bt_06_o.jpg" data-mid="4761507" border="0" align="left"/>Visit the site